Like many great inventions, Sixty4 came into being because two active sportswomen (one working for Playtex and the other for Speedo) in Australia were not entirely satisfied with the sports bras they were wearing and what they had to pay for a decent product.

They went on to follow their own philosophy and designs to provide women with technical quality bras at an affordable price – Sixty4 was born.

The bras have been biomechanically tested at the Flinders Medical Centre in Adelaide, and results showed a unprecedented reduction in breast bounce of up to 60%.